OUR BRAND ETHOS
One Mile The Label is my representation of nostalgia.
Inspired by my childhood, growing up spending every holiday on One Mile Beach in Forster, Australia, my brand represents an ode to my younger self, my grandma, my sisters, my beautiful mother, and my friends.
I wanted to create an Australian brand that is an expression of myself, with a minimalist eye. One Mile embodies everything I love about fashion, with each collection considering quality, tone and texture with a timeless and effortless intent. The pieces are designed to make you feel beautiful, confident, elegant and strong. Feminine in whatever way that means to you.
Our paced and limited collections are designed through the exploration of a variety of authentic, Australian designed textiles. We play with buttery, warm, delicate and silky textures for a complete sensory experience. Each piece is designed with the aim of creating luxurious yet understated collections at the forefront of our minds, housing elevated basics and limited edition pieces. Our transeasonal designs have your back whether you’re dancing your way through balmy summer nights, or cozying up by the fire during crisp winters.
As a team, we are committed to using One Mile as a platform to purposefully navigate our way through the industry and world in general. We are continuously looking for ways to better ourselves as individuals, a team and a brand. By partnering with i=Change, we have been able to invite our customers to help us give back, allowing them to actively donate to a charity of choice when purchasing with us. This has allowed us to empower other young women to make a difference, which is a huge reason why we love what we do.
From our philanthropy work to our sustainably-minded, curated collections, we want our values to be clearly defined and reflected in how we carry ourselves through the fashion industry.
Our brand of only two years has exponentially grown, and with it so has our team. I’m so proud of how far we have come in such a short period of time, and am so excited for what the future has in store for our fast-growing Australian brand.Sammy x
Founder + Creative Director of ONE MILE